Effectiveness Ease of access Ease of access relates to the availability of sustainability information and its suitability for different audiences. Increasingly, companies make sustainability content available through several communication channels, including online and integrated reporting. Navigation tools and cross-referencing make a huge impact on the user experience and help readers access key information. Key recommendations Ensure sustainability content is readily accessible from the homepage of the company’s website. Provide content in multiple formats, such as videos, interactive content and case studies. Make relevant reporting indices (like a GRI content index) easily accessible and interactive. Produce a summary that provides a quick overview of strategy, performance and key activities. Include navigation tools and links to additional information. Avoid specialist or technical language (or provide definitions when used); use an engaging and readable tone of voice. Methodology notes Summaries, content indices, navigation tools and clear signposts to connect relevant information. The reports assessed this year had: Amazon Amazon’s Sustainability Report 2024 and its executive summary are easy to access and navigate and suitable for diverse audiences. With a few clicks, the reader finds relevant information and complementary content in a range of formats – including company policies, applied frameworks and methodologies, and dedicated online sections for prioritized reporting topics. The executive summary provides key highlights, KPIs and a multi- year progress tracker for prioritized reporting topics. This helps readers get the main sustainability information they need quickly and in one place. The 2024 Sustainability Reporting Framework Summary cross- references Amazon’s 2024 reporting and informational materials with related disclosures, with reference to the following sustainability frameworks: the GRI, SASB, TCFD, TNFD and the UN Guiding Principles (UN GP) Reporting Framework. This allows audiences such as investors and ESG rating agencies to gather data in one place and increases comparability with other reports. The report, framework and supporting resources are user-friendly and easy to navigate. A newly introduced navigation bar enables the reader to move between sections and content areas of the report. It consistently cross-links and signposts internal and external sources and the tone of the report and resources is well-considered and appropriate for different readers and users. pages on average. As content and data become more comprehensive, visual cues and navigation tools are key for readers to access, find and digest the information. 0 1 2 3 4 5 6 1 0 1 2 3 4 5 6 9 0 1 2 3 4 5 6 8